Why Fuel3

Your Passionate Web3 Financial Partners

Fuel3 is not just another accounting firm. We’re a dynamic force that embraces the spirit of your Web3 venture. Think of us as your balance sheet champions and profit guardians.

We are ready to roll up our sleeves and become indispensable to your team.

“We collaborate as entrepreneurs, problem solvers, and partners in your web3 journey. As your finance team down the hall, we become an extension of your company with a genuine passion for your success.”

Your Finance Team Down the Hall

Meet the Co-founders

Lisa Holloway

What is it like doing digital asset accounting for our clients? The entire industry itself is a giant start-up. Days are filled with new challenges, learning opportunities, and, yes, sometimes failure. To succeed, you must be fearless and unafraid to make mistakes and learn from them. You must be insatiably curious, always seeking new creative solutions from unexpected sources. And you must be tenacious, relentlessly problem-solving, and pushing towards conclusions. At Fuel3, we dig into the adventure of accounting for our clients every day, and we love it!

Walk-up Song: “Try Everything” by Shakira

Mel Comer

I fell down the blockchain/crypto rabbit hole in 2018 after seeing a session at QBO Connect and haven’t recovered since. Dubbed “Web3,” this space has seen the greatest innovation since the internet and unleashed accounting, tax, and regulatory puzzles just waiting to be solved. How can you not love being on the bleeding edge of Web3 and working with creative and collaborative kindred spirits whose motto is “If you want to go fast, go alone but if you want to go far, go together.” And the payoff is exploring new horizons, celebrating successes, and embracing humility from failures. This is what fuels our drive to provide entrepreneurs with the support and guidance they need to realize their vision.

Walk-up song: “The Champion” by Carrie Underwood

Wendy Barnabo

Some might wonder, “Accounting, exciting? Really?” And to that, I say, “Absolutely!” Here’s the scoop: my gig is so much more than a balancing act between debits and credits. It’s a daily adventure in cracking the codes of complex problems for my clients. And when we talk about the world of Web3, it’s like being an explorer charting new territories! It’s as thrilling as it is challenging. The best part is that I’m not flying solo – it’s all about teamwork! Collaborating with my peers and clients isn’t just part of the job—it’s the heart of it. Getting to that ‘high-five’ moment when we nail down another innovative solution together is what really fuels me up.

Walk-up song: “High Hopes” by Panic! At The Disco

Our Core Beliefs


Bringing Our Whole Selves

We believe in bringing our unique personalities, expertise, and passion to our partnership with you. We're not just number-crunchers; we're entrepreneurs at heart, just like you. When we collaborate, we bring a blend of professionalism and enthusiasm that fuels our mutual success.


Fearless Explorers

We thrive on the excitement of the wild frontier of accounting in the Web3 space. We navigate the complexities and ever-changing landscape, unlocking opportunities and charting new paths for your financial success. Think of us as your fearless explorers in all things blockchain.


Truth and Learning

Our commitment to you is to always deliver the truth, set clear expectations, and help you learn as you grow. We take great pride in getting to know your individual needs and goals, ensuring that our solutions are tailored to power your business forward. We're not just here to crunch numbers; we're here to empower you with financial knowledge and insights.

Join the Fuel3 Family

As pioneers in the accounting world, we’re always excited to welcome curious, forward-thinking accountants who are ready to take on the challenges of digital asset accounting. Tell us more about yourself, and let’s see if we can ignite your Web3 career together.

Email your resume and cover letter to [email protected]